FRISO Launches Search for Chief Poop Officers on World Digestive Health Day

Launched in celebration of World Digestive Health Day on May 29, FRISO’s search for Singapore’s Chief Poop Officers highlights the crucial role parents play in promoting their children’s digestive health and nutrient absorption. The initiative begins with a contest open to all Singapore families on FRISO’s social media channels.

The Friso Good Poop Advisory Panel, including Dr Petrina Wong and other experts, continues to advocate for healthy digestion in young children. They aim to emphasize the importance of good digestion and absorption for overall development and provide education to parents on understanding food sources.

Read more here:

theAsianparent – Does Your Child’s Poor Digestion Affect Their Ability To Absorb Vital Nutrients?

AsiaOne – FRISO Launches Search for Chief Poop Officers on World Digestive Health Day

Credits: Friso Singapore, theAsianparent, AsiaOne